Homepage Redesign

New Albany Chamber of Commerce

The Problem.

 

The existing homepage lacked the opportunities to highlight more important information for the Chamber of Commerce. The experience was dated, flawed and needed a new, fresh look to match with the current efforts of the CoC.

 

My Role.

 

I was responsible for a minor UI/UX refresh that helped organize key points of information like events, roles of the CoC and an easier way to access important information. It also utilized a new content strategy to make sure the most important pages of the website were highlighted prominently to ensure users could access them as quickly as possible.

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