Product Design
Rentor Mentor
The Problem.
Especially in a world surrounded by the COVID19 pandemic, the housing crisis is at a critical point of collapse. Many were left jobless, homeless, unable to gain access to affordable housing while waiting for welfare and food stamp benefits to process through an already bogged down infrastructure.
Renter Mentor came to us with a vision to help connect those in need with those who could offer them a safe haven of affordable housing.
With nothing but a vision, there was a task at hand that had to address the lack of access, transparency in communication, a base of landlords able and willing to assist the demographic. A large part of this effort involve information architecture and content strategy to keep the solution targeted, cohesive & had to include an easy to navigate application workflow.
My Role.
By evaluating the overall problem, a solution was built with streamlined sign-up workflow, landlord and property management portal and a simple website design that kept the focus on providing the raw information about each available property. Part of my responsibility with this project was building the wireframes and identifying the best flow that would allow for an easy to experience. In addition to wireframes, I aided in the development of the customer journey through 5 unique types of users.
The platform was built on Wordpress & the customer product development was topped with the use of Elementor page building, to allow the founders the ease of updating information at their discretion, which may change as fast as the times do.
Credit Where Credit Is Due
The design & flow of this project was a joint design/strategy effort with Tony Todoroff of Buckeye Interactive.